Brief:
Crafted the brand identity for a new wine tasting cave at a luxury winery resort, designed to expand the guest experience. The identity was developed to align visually with the resort’s established aesthetic while giving the cave its own distinct presence. The work included logo design, brand patterns, and color palette development, ensuring cohesive application across all brand touchpoints.
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Goals:
Establish a visual identity that feels integrated with the resort brand but distinct enough to create a memorable, standalone experience.
Design a logo and supporting brand elements that adapt seamlessly across signage, wayfinding, and marketing materials.
Curate a color palette and design language that reflect the unique atmosphere of the cave—elegant, inviting, and reflective of the wine tasting experience.
Implement the branding throughout the physical space to create a consistent, immersive environment for guests.
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